UK · 2026 · No sign-up
Cost of Financial Advice Calculator — The Honest 2026 Numbers
This cost of financial advice calculator converts the percentages advisers quote into real pounds — your initial fee, your ongoing annual cost, and what those fees compound to over the years you'll actually pay them.
What would advice actually cost you?
Updates liveEnter your portfolio value and the fees quoted (or use the typical benchmarks). We'll show the real pound cost, now and over time.
Illustrative only — not financial advice. Actual fees vary considerably by firm and are subject to change; always request a written cost illustration before engaging an adviser. Fee percentages compound against portfolio growth in the same way charges reduce any investment return.
A cost of financial advice calculator exists to fix a genuine industry problem: research suggests roughly 1 in 5 UK clients can't fully explain how their adviser actually charges them. Percentages sound modest until you see them converted into real pounds — and compounded over the years you'll actually be paying them.
The core problem
Why percentages hide the real cost
"1.5% initial, 0.75% ongoing" sounds genuinely modest as a sentence. On a £400,000 portfolio, that's £6,000 upfront and £3,000 a year, every year, for as long as the advice relationship continues. A cost of financial advice calculator exists specifically to close that gap between the abstract percentage and the concrete pound figure — because the two feel very different, even when they describe exactly the same charge.
Step by step
How to use the calculator
Portfolio value
The amount you're seeking advice on.
The fees quoted
Initial, ongoing, and platform/fund charges from your adviser.
Time horizon
How many years you'll realistically pay these fees.
Read your result
See the real pound cost, now and compounded. Download a PDF.
2026 industry data
Real 2026 fee benchmarks
| Fee type | Typical 2026 range |
|---|---|
| Initial advice fee | 1% – 2.4% of the amount invested |
| Ongoing advice fee | 0.5% – 1% per year |
| Hourly rate (one-off advice) | £100 – £350/hour |
| Fixed fee (specific project) | £500 – £5,000 |
On a £400,000 portfolio, the total annual cost — advice fee, platform fee and fund charges combined — ranges from roughly £3,400 (0.85%) at a lower-cost whole-of-market firm to roughly £6,600 (1.65%) at a higher-cost restricted firm. On a £1,000,000 portfolio, that range widens to roughly £8,500 to £16,500 a year.
How advisers structure their charges
The main charging models
Still the most common model
Charged as a percentage of what's being managed, deducted from the portfolio each year. Often tiered, with the percentage reducing as the amount invested grows.
Growing fast, especially for larger pots
A flat charge for a defined piece of work, increasingly popular where a percentage fee would look disproportionate to the actual work involved on a substantial portfolio.
Since the Retail Distribution Review (RDR) banned commission on investment advice in 2013, every UK adviser must charge a transparent, disclosed fee agreed with you in advance — no hidden commission from product providers is permitted.
Worth knowing if you're comparing costs
Mortgage brokers work differently
It's genuinely important not to confuse investment or pension advice fees with mortgage broker fees, since the two work quite differently. Many UK mortgage brokers are free to the client, receiving a procuration fee directly from the lender instead, disclosed in your mortgage illustration. Some brokers charge an additional fee of £300 to £500, though many waive this for straightforward cases — a genuinely different economics to the ongoing percentage-of-assets model used for investment advice.
Worth genuinely paying attention to
Why a small percentage difference matters so much
A gap of just 0.25 percentage points in ongoing fees feels trivial in a single year's statement, but it compounds in the same way charges reduce any investment return, working against you rather than for you. Over 20 to 30 years on a substantial portfolio, that seemingly small difference can genuinely amount to a five-figure sum — comparing at least two firms' total-cost quotes, converted into pounds, is a worthwhile use of an afternoon.
⚠ Where this calculator falls short
- It assumes a constant fee percentage and growth rate over the full period, which real relationships and markets rarely deliver smoothly
- It doesn't model tiered fee structures, where the percentage often reduces on larger portfolios
- Fees are only one factor in choosing an adviser — qualifications, service quality, and genuine independence all matter alongside cost
- Always request a written, FCA-compliant cost disclosure from any adviser before engaging, rather than relying on this estimate alone
Keeping this in perspective
When advice is genuinely worth the cost
None of this is an argument against paying for financial advice — good advice, at key life moments such as a pension transfer, a major inheritance, or complex retirement planning, can genuinely add value well beyond its cost, through better tax structuring, sensible risk management, and simply avoiding costly mistakes. The point of a cost of financial advice calculator is to make sure you're paying a fair, transparent price for that value, with your eyes open to the real pound figure, rather than accepting a quote purely because the percentage sounded small.
Worked example
Cost of financial advice calculator: a worked example
A £400,000 portfolio, 1.5% initial fee, 0.75% ongoing advice fee, 0.5% platform and fund charges, 5% assumed growth, over 20 years. Initial fee: £6,000, paid once. Combined ongoing charge: 1.25% a year. Over 20 years, factoring in how fees compound against growth, the total cost comes to roughly £127,000 to £130,000 less in your final pot compared with paying no fees at all — a genuinely large number, though one that needs weighing against the real value the advice itself delivers.
Official sources & further reading: read general guidance on choosing an adviser at MoneyHelper, and verify any adviser on the FCA register. Check the fee-drag effect on a pension specifically with our SIPP calculator, or browse every tool on the mortgage calculators homepage.
Common questions
Cost of financial advice calculator FAQ
QHow much does financial advice typically cost in the UK?+
QWhat does financial advice cost on a £400,000 portfolio?+
QWhy do financial advisers charge a percentage rather than a fixed fee?+
QAre mortgage broker fees the same as financial adviser fees?+
QHow much does a small difference in ongoing fees really cost over time?+
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